Banana Republic is teaming with a winery on a QR code campaign that extends brand engagement via a one-stop shop for party planning. Limited-edition bottles of wine from Clos du Bois Winery feature a ...

Coca-Cola's Sprite brand this summer will host a livestreamed concert series called "Live From The Label," per a company blog post. Specially marked 20-ounce bottles feature QR codes that unlock ...

A Heinz consumer got quite the surprise when he entered a ketchup contest. The man used the QR code on the back of a Heinz ketchup bottle to enter the company's online contest in Germany. But the ...

Supermarket chains including Tesco, Morrisons and Ocado are already trialling QR codes on products which will eventually replace barcodes in an eco-friendly drive. The retailers have brought in QR ...

What was invented for labeling automobile parts has become one of the essential things of the modern world. The importance of the QR code is often overlooked due to its abundance, especially in the ...