The retail giant has launched two new experiences in Roblox aimed at attracting a younger audience and generating an early buzz around holiday toy shopping. ‘Walmart Land’ is one of two new ...

Retail giant Walmart has partnered with popular kids gaming platform Roblox for a metaverse experience to sell toys on its platform. ALSO READ: Samsung Galaxy Z Fold4: Quick Review- a powerhouse of ...

Walmart announced today that it is stepping into the metaverse with two new experiences on Roblox: “Walmart Land” and “Universe of Play.” The virtual worlds are aimed at younger Walmart customers and ...

BENTONVILLE, Ark.--(BUSINESS WIRE)--Hold onto your headsets! Today, Walmart is announcing the launch of two new immersive experiences in the metaverse mega-platform, Roblox. Called Walmart Land and ...

Walmart has developed two metaverse experiences on Roblox servers as a form of outreach to younger audiences and increasingly online customer demographics. SEANA SMITH: Shares of Walmart and Roblox ...

Walmart launched two new immersive experiences in the metaverse megaplatform, Roblox. Called Walmart Land and Walmart's Universe of Play, the spaces offer interactive content and entertainment. The ...

Walmart is working to shift perceptions of its business among Gen Z with the launch of two Roblox experiences ahead of the holidays. The interactive spaces mark the first time the world’s largest ...