Beauty enthusiasts can now enjoy a personalized try-before-you-buy experience with YouCam Makeup and Ardell collaboration NEW YORK--(BUSINESS WIRE)--Perfect Corp. and Ardell have announced that they ...

A wise person once said, "I love the look of thick, full, and super long lashes, but the road to falsies is usually a sticky one." It was me; I said that. I had tried everything to figure out how to ...

I love the look of thick, full, and super long lashes, but the road to falsies is usually a sticky one. After reading a few Ardell Magnetic Lashes reviews, I finally tried them for myself, and believe ...

Every time you crack open a new tube of mascara, the dream comes alive. In just seconds, it'll be like a real-deal mascara commercial: lashes that reach your brows but somehow still look natural—dark, ...

Recently I was lucky enough to get a one-to-one lesson from make-up artist Hannah Martin on how to do a quick-and-easy smoky eye using three products from her advent calendar ...

The salon-inspired lash styles, mapped out by a professional lash technician, offer users a natural finish that aims to enhance both makeup and no-makeup looks. New from the brand are the Intensive ...

We interviewed Alisha Marie because we think you'll like her picks at these prices. Alisha is a paid spokesperson for the Amazon Influencer Program. E! has affiliate relationships, so we may get a ...

Whether you like it (read: social media and its influence) or not, TikTok is a virtual breeding ground for some of the most popular beauty trends, innovative hacks and fail-safe top tips. From tomato ...