Banana Republic is teaming with a winery on a QR code campaign that extends brand engagement via a one-stop shop for party planning. Limited-edition bottles of wine from Clos du Bois Winery feature a ...

A Heinz consumer got quite the surprise when he entered a ketchup contest. The man used the QR code on the back of a Heinz ketchup bottle to enter the company's online contest in Germany. But the ...

Coca-Cola's Sprite brand this summer will host a livestreamed concert series called "Live From The Label," per a company blog post. Specially marked 20-ounce bottles feature QR codes that unlock ...

Supermarket chains including Tesco, Morrisons and Ocado are already trialling QR codes on products which will eventually replace barcodes in an eco-friendly drive. The retailers have brought in QR ...