Coca-Cola memorabilia can be worth a small fortune. From prototype bottles to vintage trays and vending machines, here are 11 collectibles selling for thousands.

New Coca-Cola Sign Name Debuts with Reimagined Iconic 1971 "Hilltop" Ad, This Time in American Sign Language and Featuring Gallaudet Students Filmed on Campus WASHINGTON, May 8, 2025 /PRNewswire/ -- ...

LONG BRANCH - It appears as if a recently revealed massive Coca-Cola sign is going to be saved, but exactly where its new resting place will be is still to be determined. The owner of the building at ...

For months, the gossip fizzed through the ad world: “Coca-Cola is changing. Coke will have a completely new look.” It was no idle rumor. Lippincott & Margulies, the Manhattan design consultants, were ...