“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Lizzy Foo Kune, VP and analyst at Gartner, ...

Data collection is more important for businesses than ever before because people who use the internet will generate approximately 463 exabytes of data every day by 2025. Without data collection tools ...

2022 was a year of unprecedented growth and change in the industry. Cybersecurity was a major concern. The impending removal of third-party data also came into the spotlight. As we look forward in ...

How customer data collection strategies are evolving in a CX-first era. Marketers care about what data they collect and what they do with it. But ignoring how data is being collected is a missed ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. A recession may be on the horizon as a result of inflation, a skills shortage and limited ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now The modern business world is driven by data ...

Online identity must shift from storing customer data to requesting verifiable proofs. zkTLS turns verification into a yes or no proof, not a document upload, which ties back to the goal of proof over ...

Allied Market Research published a report, titled, "Lead Mining Software Market by Type (Lead Capture, Lead Intelligence, Lead Scoring, and Other), Enterprise Size (Large Enterprise and Small & Medium ...

Brick-and-mortar stores are scrambling to understand their customers. Facing intense competition from online retailers who can gather extensive data about user behavior, traditional retailers have ...