In the early days of packaging, a box was simply a vessel designed for protection and delivery. But in this day and age of digital transformation, packaging has become a smart, interactive interface ...

In our digital and social media themed month, Rodica Ceslov highlights how pharma is exploring the use of QR codes in its packaging. The pharmaceutical industry is hoping for the same remarkable ...

A cereal box that plays a video tutorial on making breakfast. A wine label that tells the story of its vineyard. A snack wrapper that launches a game on your phone. These aren’t scenes from a ...

DUBAI, United Arab Emirates, May 19, 2022 (GLOBE NEWSWIRE) -- Equally significant as packaging, product labeling has also emerged as an extremely important factor influencing the purchasing behavior ...

S Swaminathan, CEO, GS1 India, in an exclusive interaction with ETHealthworld elucidates on the recent mandate for drug manufacturers to include barcodes with QR codes on their packaging, its benefits ...

The Drugs Technical Advisory Board (DTAB), in June 2019, approved the proposal for mandatory QR codes on the APIs in order to combat falsified drugs. (Image Credits: Pixabay) To control the sales of ...

BANGALORE, India, Sept. 19, 2024 /PRNewswire/ -- QR Code Labels Market is Segmented by Type (Flexographic Printing, Digital Printing, Offset Gravure), by Application (Inventory Management, Marketing & ...

The Government of India announced on November 18 that under the new Drugs Rules or the Drugs (Eighth Amendment) Rules, 2022, mentioning a QR code or bar code on the packaging label will be mandatory ...