The Coalition for Innovative Media Measurement (CIMM) and TVB have announced a new initiative focused on showcasing the latest innovations in measurement and currency development, new metrics, and ...

Local broadcaster TVB’s subsidiaries 77 Atelier and TVBC, subsidiaries, have signed a cooperation framework agreement with Youku, an online video platform under Alibaba Group. The company expected to ...

NEW YORK—The TVB has issued new research on the audiences advertisers might reach via Netflix’s “Basic with Ads” tier showing the ad-supported streaming tier has extremely limited reach compared to ...

It is understood that the two founding subscribers (HK4As and TVB) to the service have already briefed Nielsen, CSM Media Research (the current TV rating provider) and Hong Kong University. Each of ...

The Coalition for Innovative Media Measurement (CIMM) and Television Bureau of Advertising (TVB) have issued new guidelines for local TV in the US aimed to achieve reliable, stable and accurate post ...

TVB has released a new study of media habits that shows broadcast and cable outlets still dominate consumer viewing, with the widest reach of any media studied (81%) and large amounts of viewing each ...

Television Broadcasts (TVB) has scrapped plans to launch its pay-TV project, according to sources inside the company. The decision by Hong Kong's dominant free-to-air broadcaster to drop plans to roll ...

Hong Kong’s Television Broadcasts is set to boost its OTT platforms locally and abroad with new packages and initiatives targeting the Southeast Asian market. The city’s biggest broadcaster has also ...

NEW YORK--(BUSINESS WIRE)--TVB’s 2022 Forward Conference will take place virtually on September 22, 2022 and deliver a state-of-the art multi-dimensional experience. The virtual conference will bring ...

Lanzano has served as President and Chief Executive Officer of TVB since January 2010, providing outstanding leadership and advocacy for America's local broadcast television industry. With over 30 ...