Assassin's Creed is a "forever brand" because Ubisoft supported huge risks with it, ex director says: "Whereas, say, EA, you get these awful execs and they never made ga…

The Assassin's Creed franchise evolved into the household name it is thanks to rare, or at least rare-among-AAA, support for ...
Gamepressure

Only three weeks. That's how much time Assassin's Creed: Hexe has to win players' hearts before GTA 6 swallows it whole

Hexe may be released in late October 2026. However, Ubisoft needs to keep in mind the new release date of GTA 6.
Rock Paper Shotgun

Assassin's Creed Shadows' backlash reportedly corporately canonised by Ubisoft as a victory for being "more of a video game than a message"

Ubisoft CEO Yves Guillemot has reportedly given a marketing presentation offering a very company-friendly retelling of Assassin's Creed Shadows' backlash.

'We Had to Stop Focusing on Those Who Hated Us': Ubisoft Says Yasuke Backlash Directly Led to Assassin's Creed Shadows Delay

Speaking during a recent event at Paris Games Week, as reported by GameFile, Guillemot screened a short internal video ...