Becoming a Hollywood lash artist isn’t a fairy tale come true; it’s a reality you can build with consistent effort and ...

Keep scrolling to shop the 8 best mascaras that won't smudge, run, or flake—all on Amazon, all shopper-approved. Shoppers Say ...

Steps To Beautiful Eyelash Extensions!! ‘Elaborate’ heist through hole in Florida mall’s roof targeted unusual prize Jonas ...

Discover the future of beauty with our latest innovation: the Eyelash Extension Robot. This cutting-edge technology revolutionizes the way you achieve fuller, longer lashes by automating the extension ...

The Liverpudlian pair behind the global lash brand share how they found success through a gap in the market and talk ...

A lash lift is a perming treatment that curls and defines your natural lashes to create a fanned-out finish that lasts for ...

Tubing mascara is a great choice for anyone that wants to avoid mascara that smudges. We put 14 tubing mascaras to the test and found one clear winner.

L'Oreal's latest mascara has everything you could need: a wand that lifts and separates the lashes, three different colorways ...

In an industry where there is an overwhelming amount of product launches daily, Product Of The Week helps you cut through the noise. To help you find your new beauty and wellness favorites, this ...

After the government had been shut down for nearly a month, a conspicuously quiet President Donald Trump finally weighed in ...

Led by CEO Amanda Clark, the platform company is working to drive sales and improve profitability at its five beauty and ...

Pity the evil queen in Snow White asking the magic mirror who was the fairest of all, waiting anxiously for the reply. Today ...