You do judge a book by its cover. From font choices to cover design — here's the psychology and marketing behind what makes a ...

Forbes contributors publish independent expert analyses and insights. I write about the future of books and the business of storytelling. This article is more than 6 years old. Hiring a general ...

First, we will download a realistic-looking cover or texture or copy and paste an image to the PowerPoint slide. Go to New Slides on the Home tab in the Slides group and create a new slide; in this ...