FREMONT, Calif.--(BUSINESS WIRE)--Broadband network operators can now take advantage of improved performance measurement and analysis tools with the principles of quality attenuation being applied ...

As the adage goes, you can’t manage what you can’t measure—and it is increasingly challenging to measure performance of sophisticated applications running on the browser. Application Performance ...

Getting a grip on network performance numbers is one of the most difficult tasks for network managers. Unlike many information technology statistics such as disk space utilization and available memory ...

Ookla, the company best known for its Speedtest.net and Downdetector services, has acquired RootMetrics, a firm specializing in mobile network performance measurement services. Ookla CEO and ...

As they say, you manage what you measure. Accordingly, an entire industry has developed around performance measurement and performance management. Popular tools include the Balanced Scorecard, ...

CMOs face pressure to link ad spend with business results, but legacy measurement tools lack trust. Leading firms use AI-powered solutions, combining Marketing Mix Models (MMMs), incrementality ...

During its annual Google Marketing Live event for advertisers, Google announced upgrades to its AI measurement tools, making access easier for small brands. These updates were shared ahead of time ...