Upstox, an online stock-trading platform was a late entrant in this category and NEEDED TO DRIVE THE TWIN OBJECTIVES TO DRIVE AWARENESS AND GET MORE USERS TO ENGAGE WITH THE UPSTOX APP as the current ...

Upstox, an online stock-trading platform was a late entrant in the category. With its proposition of 'Start Karke Dekho' (start it out) it needed to demonstrate to the common-man investor that stock ...

Since its inception, Upstox has been on the mission to simplify active investing and make it more accessible for everybody. The past decade has been about trying to democratize access to financial ...

Upstox, a digital investment platform, has launched a new campaign, ‘Invest right’ to help individuals learn where to invest, when to invest and most importantly why to invest. This campaign rollout ...