QR codes are pixelated black and white squares that perform magic when we point the cameras on our phones at them—but what’s going on that makes this little spell possible? QR codes are akin to the ...

Events can be marketing opportunities for your business and brand. One marketing tactic that is commonly used at events or to share information with a target audience is a Quick Response (QR) code. ...

Recently, due to the rise of the smart phone users, many marketers are beginning to jump onto the QR code bandwagon in order to take advantage of this group of new-age consumers. Being a brand with ...

Virtually everything that you buy in your local supermarket has a curious little zebra-like pattern the size of a postage stamp printed on it. Barcodes, originally devised about 40 years ago to label ...