In this video, a method for removing gel nails at home without breakage is demonstrated. This technique is also applicable ...

HOKAY, don’t hate me, but the answer to your very frantic, “How do I remove my gel nail polish at home?!” question is…you don’t. At least, not super safely (even with the best gel polish removers). I ...

Bringing a fresh meaning to the phrase ‘hard as nails’, this new gel levels up on the already impressive strength of BIAB.

The brand describes this as ‘TGB’s strongest builder formula yet’. It has the rigidity of a traditional hard gel or acrylic, ...

Tubing mascara is a great choice for anyone that wants to avoid mascara that smudges. We put 14 tubing mascaras to the test and found one clear winner.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

What is the new Korean lash lift, and does it make eyelashes longer and fuller? We tried out the viral treatment – here's our ...

From over 800 beauty products submitted and vetted during the testing period, we narrowed the winners' list down to 20 for ...

Fairy lights are being tested, baubles sorted, and front gardens measured. Households are quietly plotting their seasonal ...

Discover proven methods to strengthen hair follicles, improve hair density, and support natural hair regrowth with the best expert-backed scalp health tips.

With rising consumer demand for hair styling solutions without commitment, the clip-in extensions market is, well, growing.